An Iraqi trade delegation comprising representatives from various governorates and the Kurdistan region, led by Mr. Maythem Al Yasiri, IBBC advisor on SMEs, embarked on a visit to the trade shows held on February 27th and 28th at the Excel venue in London. This visit forms an integral part of the IBBC SMEs program, which is dedicated to enhancing collaboration and partnership between companies in the UK and Iraq.

During their visit, the Iraqi SMEs delegation actively engaged with exhibitors at three concurrent trade shows held at the Excel venue: the eCommerce Packaging & Labelling Expo, Smart Retail Tech Expo, and the Retail Supply Chain Logistics Expo. This fruitful engagement provided an opportunity for the Iraqi delegates to network, exchange ideas, and explore potential areas of collaboration with leading exhibitors in the fields of packaging, retail technology, and supply chain logistics.

Following the conclusion of the trade shows, a meeting was convened to discuss the visit and to share insights and feedback on the delegation interactions with the exhibiting companies.